Category Archives: TAP Network

Technology Blog Pay Per Click Advertising Network

Why Advertise With TAPNET?

TAPNET Technology Blog Advertising network is a premium network of technology blog sites in all genres and niches. Your Ads will be placed using a highly sophisticated keyword and geo targeting method. This means our algorithms place your ads only on relevant pages giving your ad dollars the best possible ROI.
 

$100 In Free Advertising

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Why Become A Publisher?

TAPNET Publishers earn up to 75% of bid clicks from ads displayed on technology blogs.  Check the pay scale here to see what revenue level your blog qualifies.  Publisher Sign up is FREE

When a person is viewing blog content or reading a technology article they are engaged by the content and their attention is 110% focused. What is better than an engaging content? A keyword targeted Ad next to the article that is about the same content or niche as the page content. Why? Because they are engaged in the topic of interest. For example if they are reading about smartphones or tablets, they are DEFINITELY interested in buying.  An advertisement right next to the article about ordering tablets online inspires the visitor to click on the Keyword Targeted Ad setting the environment for a higher probability of conversion.
 

Be The Difference!

The difference between web page ads, blog articles and search results is with Search the internet surfer is still vague in their intent. An article is specific intent and once the user is engaged and reading for 1-2 minutes they know if they have found information they are seeking. On a search results page the intent is still unclear and conversion does not happen on search results pages. Conversions always occur after they click past search results page. However, with a website page or blog post the user is now engaged and informed which takes them much closer to making a decision and completing a purchase.

Use TAPNET PPC Ads to advertise along side technology related content to the user at the right time in the right place. Advertisers PREFER visitors with targeted intent.  Search traffic costs much more and hurts page ranking because users without intent bounce. Instead your technology blog site does the work of focusing the intent and priming the visitor.  Once the user is primed from your informative technology content it will increase the odds of conversion.   This is when the time is right to display the Ad. Increase click through rate by attracting potential customers AFTER they know what they want.   Content Based Ads increase conversions and produces better ROI for advertisers.

Publisher Signup
 

Publishers – How To Create A Channel Correctly

Creating Channels Correctly

This is a very important step to ensure Advertisers can find and target your website correctly.

IMPORTANT

Channels Are Created By Our Admin Team. You must submit the details below via email so we can create the channels. When our Admin Team creates the channels, they become visible to our Advertisers so they can target your site with specific ads.

Publisher Channels

In Your Publisher Account, the Publisher URL Channels ARE NOT FOR Advertiser Targeting, They Are ONLY For Publisher Reporting. Targeting Channels can only be created by TAPNET Admin team.

Steps To Create Channels

1. Register As A Publisher
2. Decide On Your Site Locations You Want Advertisers To Target.
3. Email Channel Names to helpdesk@tapnet.com using Naming Standard below.
4. Wait For Admin to respond and approve Channels.
5. Create New Ad Code OR Edit Existing Ad Code
6. Step 2, Content Channels, select YOUR Channel and click Save.
NOTE: If you have already created your ad code and placed it on the site then you do NOT need to update ad code on the site. If this is a new Ad Code, then you will place the Ad Code in the specified Channel Location.

The following name standards are available to use when creating the name of your channels. This will ensure when an advertiser is selecting Channels for their Ads, that there is no hesitation and/or delay in getting ads published as quickly as possible.

Channel Naming Standards

The Channel Name will consist of 4 components, each component will contain detail separated by ‘~’ or ‘-‘.

Once all components are selected the Channel Name should look like this:

tapnet.com~160×600~Right~Site Wide

1st Component
The 1st component will be your website address eg: tapnet.com
Do not include http:// or www. This is for display only, it will not be a link. Channels appear in alphabetical order. Adding http or www will cause your website to appear in the H or W section and advertisers may not find your channel.

The additional component options are as follows, please use these as closely as possible to help the advertiser avoid confusion. If an option isn’t listed and should be, please email us so we can add it to this chart.

Next 3 components

IAB Size
On Page Area
Pages Displayed
Full Banner 468×60
Half Banner 234×60
Leaderboard 729×90
Skyscraper 120×60
Wide Skyscraper 160×600
Wide Skyscraper 2 160×400
Vertical Banner 120×240
Button 125×125
Medium Rectangle 300×250
Square Box 250×250
Small Rectangle 180×150
Large Rectangele 336×280
Top
Bottom
Left
Right
Middle
Center
Floating
Header
Footer
Home
Sub-Page
Silo
Category
Site Wide

 

Publisher Payout Schedule

Publisher Payout Schedule

Payout Frequency

Publishers are paid out on 2nd Monday of each month automatically without need for request when balances surpass payout minimums.

Payout Options

Paypal (paypal.com) – On balances over $100
Payza.com: On balances over $50
Register Here:

Channel Targeting

Full Instructions Here: Creating Channels
Advertisers have the ability to select your site using Channels. After registering, make sure to setup Channels for each area where Ads will be displayed with a simple description so Advertisers can understand and find the Ad location on your site. If possible place the Channel Name in the area on the page so Advertisers can easily identify the name of the location that corresponds to the channel name.

Increased Payout Rate

Remuneration also comes from volume and we believe the better you are the more you should make. We will not be able to evaluate your site continuously, the initial payout rate will be set when your site is approved. If your PR increases, kindly contact us to have your site stats reviewed and adjusted accordingly.

Decreased Payout Rate

We periodically review CTR% and Traffic Conversions and if we find that your traffic is consistently has CTR% below 0.01% or Traffic Conversion Rate less than 1% the Payout Rate will be lowered to 10%. It will be your responsibility to monitor your Payout Rate and request reviews periodically.

Publisher Payout Schedule

Home Page Rank
Monthly Ad Impressions
Payout %
CTR% < 0.01% Traffic Conversion < 1%10%
PR0and Under 50k25%
PR1and Over 50k40%
PR2and Over 200k50%
PR3and Over 300k60%
PR4and Over 400k70%
PR5+and Over 500k75%

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Merchant Payments

TAPNET Credit Card Processing Policy

Advertiser Payments are Processed in USD or CDN Currency
Advertiser payments are processed instantly after payment is successfully processed. Payments on credit card statements will display as TAPNET
TAPNET is owned by POP IT Services Inc.
Visa© and MasterCard© are accepted here.

 

Advertiser Terms of Service

TAPNET Advertiser Terms and Conditions

Introduction. This Agreement between you and The Network (“Company”) consists of the Company Standard Terms and Conditions (“Terms and Conditions”), the Company Program (the “Program”) Guidelines, which may be revised periodically, and the terms of any advertising campaign you submit or modify. “You” or “Advertiser” means the entity identified in this enrollment form, and/or any agency acting on its behalf, which shall also be bound by the terms of this Agreement. Please read very carefully these Terms and Conditions and the Program.

Uses; Partner Sites. You agree that your ads may be placed on (i) any site owned or operated by The Company (a “Company Web Site”) and (ii) on any site owned by a third party (a “Partner”) with which Company has an agreement to place Company ads (“Partner Site”). Unless otherwise agreed to in writing by Company, any ads may be modified without your consent to comply with any policy of Company or any Partner Site. Company reserves the right to, and in its sole discretion may, at any time review, reject, modify, or remove any ad. The Partners may also have certain rights allowing them to reject, modify or withdraw ads placed under this Agreement. No liability of Company and/or any Partner shall result from any such decision.

Communications Solely With Company. Even if your ad(s) are placed on Partner Site(s), you agree to direct to Company, and not to any Partner, any communication regarding your ad(s) on any Partner Site.

Approval of Advertisement. Any character title, keyword, site description or URL (collectively, the “Listing”) and Bid Amount submitted to the Company Network is subject to the prior approval of Company. Company will not allow any Listings which are inappropriate, offensive or irrelevant. Once you submit your Listing, Company will review your submission for editorial integrity, relevance, appropriateness and accurate mapping to the Company network of Sites. You will be notified of rejections. Company reserves the unrestricted right to reject or cancel any Listing for any reason at any time. When you bid for placement on the Company network of sites, your approved Listing may also be posted on sites with which we have partnered (at a minimum, the Listing’s title will be displayed). As a result, Listings may appear anywhere on the World Wide Web, including on our sites and our partner sites, Listing positioning and placement is determined by Company in its sole discretion and is subject to change in Company’ sole discretion. Company reserves the right to edit any titles and/or descriptions and to suspend and/or remove any Listing at any time for any reason.

Company Guidelines. The Company Guidelines contain many important policies and procedures. Company may modify the Company Guidelines at any time upon notice published on the Company Web Site.

Parties’ Responsibilities. You are responsible for knowing the contents of the Company Guidelinest. You are solely responsible for the selection of all “Targets” (any category, and other targeting mechanism), and for the content of your ads, including URL links. Company is not responsible for anything regarding your Web site(s) including, but not limited to, maintenance of your Web site(s), order entry, customer service, payment processing, shipping, cancellations or returns.

Prohibited Uses. Company strictly prohibits using the Company Web Site or any Partner Site(s) (i) to generate fraudulent impressions of or fraudulent clicks on Advertiser’s ad(s) or third-party ad(s), including but not limited to using robots or other automated query tools and/or computer generated search requests, and/or the fraudulent use of other search engine optimization services and/or software; (ii) to advertise substances, services, products or materials that are illegal in any state or country where the ad is displayed; (iii) in any way that violates any policy posted on the Company Web Site, as revised from time to time; or (iv) to engage in any other illegal or fraudulent business practice under the laws of any state or country where the ad is displayed. You may not include links to any Web site(s) as part of your ad, unless the content found at such site(s) is relevant to your Target(s). You may not run multiple ads linking to the same or similar site on the same search results page; or (v) to advertise the direct sale of animals. You may advertise listing or portal services of animals for sale or adoption. Violation of these policies may result in removal of your ad or immediate termination of this Agreement, and may subject you to state and federal penalties and other legal consequences

Termination; Cancellation. Company may at any time, in its sole discretion, terminate the Program, terminate this Agreement, or cancel any ad(s) or your use of any Target. Company will notify you via email of any such termination or cancellation, which shall be effective immediately. You may cancel any ad and/or terminate this Agreement with or without cause at any time. Cancelled ads will be discontinued within 24 hours of notice received via your account on the Program homepage. Termination of your account shall be effective when Company receives notice via your account on the Program homepage. Upon termination for any reason, (i) you shall remain liable for any amount due for ads already delivered or for clicks on any ad(s), and (ii) Sections 2 and 4 through 15 shall survive termination. Existing ads on your account will be available for use only towards Company. Should your account be terminated refunds will be issued on a pro-rated basis. Any used portion of budget is non-refundable.

Confidentiality. Each party agrees not to disclose Confidential Information of the other party without prior written consent except as provided herein. “Confidential Information” includes (i) ads, prior to publication, (ii) submissions or modifications relating to any advertising campaign, (iii) clickthrough rates or other statistics (except in an aggregated form that includes no identifiable information about you), and (iv) any other information designated in writing as “Confidential.” It does not include information that has become publicly known through no breach by a party, or has been (i) independently developed without access to the other party’s Confidential Information; (ii) rightfully received from a third party; or (iii) required to be disclosed by law or by a governmental authority.

No Guarantee. Company makes no guarantee regarding the levels of impressions or clicks for any ad on its site or those of its Partners. Company may offer the same Target to more than one advertiser. You may not receive any impressions for your ad(s) if for a given Target there are more advertisers than available display positions.

No Warranty. Company MAKES NO WARRANTY, EXPRESS OR IMPLIED, INCLUDING WITHOUT LIMITATION WITH RESPECT TO ADVERTISING AND OTHER SERVICES, AND EXPRESSLY DISCLAIMS THE WARRANTIES OR CONDITIONS OF NONINFRINGEMENT, MERCHANTABILITY AND FITNESS FOR ANY PARTICULAR PURPOSE.

Limitations of Liability; Force Majeure. In no event shall Company or any Partner be liable for any act or omission, or any event directly or indirectly resulting from any act or omission of Advertiser, Partner, or any third parties (if any). EXCEPT FOR THE PARTIES’ INDEMNIFICATION AND CONFIDENTIALITY OBLIGATIONS HEREUNDER, (i) IN NO EVENT SHALL EITHER PARTY BE LIABLE UNDER THIS AGREEMENT FOR ANY CONSEQUENTIAL, SPECIAL, INDIRECT, EXEMPLARY, PUNITIVE, OR OTHER DAMAGES WHETHER IN CONTRACT, TORT OR ANY OTHER LEGAL THEORY, EVEN IF SUCH PARTY HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES AND NOTWITHSTANDING ANY FAILURE OF ESSENTIAL PURPOSE OF ANY LIMITED REMEDY AND (ii) Company’ AGGREGATE LIABILITY TO ADVERTISER UNDER THIS AGREEMENT FOR ANY CLAIM IS LIMITED TO THE AMOUNT PAID TO Company BY ADVERTISER FOR THE AD GIVING RISE TO THE CLAIM. Each party acknowledges that the other party has entered into this Agreement relying on the limitations of liability stated herein and that those limitations are an essential basis of the bargain between the parties. Without limiting the foregoing and except for payment obligations, neither party shall have any liability for any failure or delay resulting from any condition beyond the reasonable control of such party, including but not limited to governmental action or acts of terrorism, earthquake or other acts of God, labor conditions, and power failures.

Payment. You agree to pay Company an upfront, non-refundable set up fee in the amount set forth on the registration form. You also agree to pay Company based on the number of click-throughs to the specified Web site generated via the Company Service. Such amount shall be determined by multiplying the number of click-throughs by your Bid Amount for each keyword and site purchased. You hereby authorize Company to charge your credit card for your pre-determined amount as pursuant to the terms set forth in connection with the Company Service and you agree to pay all such charges. Company will not rebill or perform scheduled charges to your account. Your advertising with Company is contingent on funding in your Company account. Company will suspend your currently active campaigns in the Company Service if your account balance falls to $0. If your account is reduced to $0 for 90 days or more, Company may terminate your participation in the Company Service. If you dispute any charge made under the Program, you must notify Company in writing within sixty (60) days of any such charge; failure to so notify Company shall result in the waiver by you of any claim relating to any such disputed charge. Charges shall be calculated solely based on records maintained by Company. No other measurements or statistics of any kind shall be accepted by Company or have any effect under this Agreement. All deposits to your Company account are non-refundable.

Representations and Warranties. You represent and warrant that (a) all of the information provided by you to Company to enroll in the Program is correct and current; (b) you hold all rights to permit Company and any Partner(s) to use, reproduce, display, transmit and distribute (“Use”) your ad(s); and (c) Company and any Partner(s) Use, your Target(s), and any site(s) linked to, and products or services to which users are directed, will not, in any state or country where the ad is displayed (i) violate any criminal laws or third party rights giving rise to civil liability, including but not limited to trademark rights or rights relating to the performance of music; or (ii) encourage conduct that would violate any criminal or civil law. You further represent and warrant that any Web site linked to your ad(s) (i) complies with all laws and regulations in any state or country where the ad is displayed; (ii) does not breach and has not breached any duty toward or rights of any person or entity including, without limitation, rights of publicity or privacy, or rights or duties under consumer protection, product liability, tort, or contract theories; and (iii) is not false, misleading, defamatory, libelous, slanderous or threatening.

Your Obligation to Indemnify. You agree to indemnify, defend and hold Company, its agents, affiliates, subsidiaries, directors, officers, employees, and applicable third parties (e.g., all relevant Partner(s), licensors, licensees, consultants and contractors) (“Indemnified Person(s)”) harmless from and against any and all third party claims, liability, loss, and expense (including damage awards, settlement amounts, and reasonable legal fees), brought against any Indemnified Person(s), arising out of, related to or which may arise from your use of the Program, your Web site, and/or your breach of any term of this Agreement. Customer understands and agrees that each Partner, as defined herein, has the right to assert and enforce its rights under this Section directly on its own behalf as a third party beneficiary.

Information Rights. Company may retain and use for its own purposes all information you provide, including but not limited to Targets, URLs, the content of ads, and contact and billing information. Company may share aggregate (i.e., not personally identifiable) information about you with advertisers, business partners, including syndication Partners, sponsors, and other third parties. The display of your ad on Partner Site(s) will provide access to Partner(s) to the content of your ads, including the URL(s), and any contact or other information that can be obtained through such URL(s), as well as data regarding queries or clicks on directory categories that may enable such Partner(s) to determine your Targets.

Miscellaneous. Any decision made by Company under this Agreement shall be final. Company shall have no liability for any such decision. You will be responsible for all reasonable expenses (including attorneys’ fees) incurred by Company in collecting unpaid amounts under this Agreement. This Agreement shall be governed by the laws of Michigan, except for its conflicts of laws principles. Any dispute or claim arising out of or in connection with this Agreement shall be adjudicated in Oakland County, Michigan. This constitutes the entire agreement between the parties with respect to the subject matter hereof. Any modifications to this Agreement must be made in a writing executed by both parties. The waiver of any breach or default of this Agreement will not constitute a waiver of any subsequent breach or default. If any provision herein is held unenforceable, then such provision will be modified to reflect the parties’ intention, and the remaining provisions of this Agreement will remain in full force and effect. Advertiser may not resell, assign, or transfer any of its rights hereunder. Any such attempt may result in termination of this Agreement, without liability to Company. The relationship(s) between Company and the “Partners” is not one of a legal partnership relationship, but is one of independent contractors. This Agreement shall be construed as if both parties jointly wrote it.

1) Code: Company Referral Partner ad codes must be not be modified from original format without consent from Company. You agree to use the ad code provided for displaying Creative not more than ONCE per page view. Referral Partner ad codes may be placed in email messages. Company Referral Partner ad codes may be used on Webpages that contain forums, discussion boards, or chat rooms. Publisher can not alter, copy, modify, take, sell, reuse, or divulge any Company computer code, except as is necessary to partake in the Company Network, provided, however, with the prior approval of Company, a Publisher may, in certain instances, modify the Company computer code for purposes of inserting certain pre-approved language above or below an advertisement served by Company.

Publisher Terms of Service

TAPNET Publisher Terms and Conditions

1) PARTIES

Pursuant to this Agreement, TAPNET (“Company”) and Publisher shall agree to the following terms and conditions for the receipt of advertising materials (“Creative”) from advertising Customers (“Customers”) This includes the serving, tracking and reporting of all Campaigns in summary made on the Company Network (the “Network”) to Publisher Websites (“Websites”).

2) USE POLICY

a) Membership:Membership in the Network is subject to prior approval of Company. Company reserves the right to refuse service to any new or existing Publisher, in its sole discretion, with or without cause. Approval of membership in the Company Network is limited only to the specific root URLs for which Publisher has applied for approval. Company reserves the right to withhold approval of membership in the Company Network based on Website primary language. Company reserves the right, in its sole discretion and without liability, to reject, omit or exclude any Publisher or Website for any reason at any time, with or without notice to the Publisher and regardless of whether such Publisher or Website was previously accepted.

b) Representation: Publisher represents and warrants that: (1) it is the owner or is licensed to use the entire contents and subject matter contained in the Website; (2) the Website is free of any “worm”, “virus” or other device that could impair or injure any person or entity; (3) the Website does not violate any law or regulation governing false or deceptive advertising, sweepstakes, gambling, comparative advertising, or trade disparagement; (4) the Website does not contain any misrepresentation, or content that is defamatory or violates any rights of privacy or publicity; (5) Publisher is generally familiar with the nature of the Internet and will comply with all laws and regulations that may apply; and (6) the Website does not and will not infringe any copyright, trademark, patent or other proprietary right. Publisher grants Company and the customer the right and license to transmit the Creative to the Website.

c) Termination: Company reserves the right to terminate any Publisher’s relationship with the Company Network at any time, with or without cause. Termination notice may be provided via email or any other public means and will be effective immediately. Upon receipt of such termination notice, Publisher agrees to immediately remove from his/her website Company’s html code for serving Creative from Company. Publisher will be paid, in the next scheduled payment cycle, all legitimate earnings due up to the time of termination. Upon termination, and in the event that blatant fraudulent activities have been documented in the Company server logs, all ties to referrals will be permanently severed and Publisher will not receive future referral commissions.

d) Content: Company reserves the absolute right to refuse to affiliate with any Publisher. Company does not accept Websites that produce or provide adult content. Company does not accept Websites that engage in, promote or facilitate illegal or legally questionable activities such as pirating and hacking. Company does not accept Websites that are: under construction, hosted by a free service, personal home pages, or do not own the domain they are under. Company ad codes can be used on Webpages that contain forums, discussion boards, or chat rooms.

This Agreement is voidable by Company immediately if Publisher fails to disclose, conceals or misrepresents itself in any way. In addition, Company may in its complete discretion refuse to serve any Website that it deems appropriate. To insure compliance with this Agreement, any Publishers that change their content after approval for membership MUST notify Company of the changes in writing IMMEDIATELY. We prefer you notify us ahead of time of any major changes in content or design.

e) Traffic: Company reserves the right to terminate Publisher’s relationship with Company immediately should either (a) the number of Impressions delivered by Publisher total less than 2,500 per month, or (b) the unique Click Through rate equals .1% or less for any fourteen (14) consecutive calendar day period, or (c) Publisher’s traffic falls below the threshold established by Company from time to time. Company reserves the right to change the minimum CTR at any time in response to market pressures.

f) Defaults: Company may not be able to fill 100% of advertising requests sent to its servers with paying ads. Company provides free Publisher-defined default redirects expressly for this reason. If Publisher chooses not to specify a default redirect, Company will display so-called ‘house’ and ‘AdCouncil’ ads on Publisher’s website when paid advertising is unavailable. Company may display so-called ‘house’ and ‘AdCouncil’ ads on any Publisher’s website when technical difficulties require it. So-called ‘house’ and ‘AdCouncil’ ads are not paid advertising. Under no circumstances does Company guarantee to provide any percent fill of paid advertising to a website.

g) Placement: Creative may NOT be placed on any root URL not specifically approved for membership within the Network. All creative must be placed within specified areas of the Webpage (varies by creative type). Company pop-under windows can not be launched from websites that launch more than a total of two pop windows. No member will place ads on blank pages, on pages with no content, on top of one another, on non-approved Websites, or in such a fashion that may be deceptive to the visitor. Creative cannot be placed in email messages. Creative may NOT be placed on webpages that contain content that is not under direct webmaster control. Modifications can be made to align Creative, change text color, change text size, or change text font. In addition, all Creative must be placed in such a manner that a majority of visitors will notice the Creative.

h) Fraud and Deception: Company audits every Publisher’s traffic on a daily basis. Publishers that commit fraudulent activities, including false clicks, false impressions, and incentivised clicks, will have their account permanently removed from our network and will not be compensated for fraudulent traffic. Additionally, Company reserves the right to register fraudulent Publishers in a global ad network fraud database, for usage by other ad networks. We have several fraud mechanisms at our disposal that will detect most forms within a few days of the initial activity. All proceeds from accounts with fraudulent activity will be refunded to Advertisers. All Company Creative must be served from a Company server or serving location. Stored images that are loaded from a different location will not count towards any statistic or payment. Publishers agree to not artificially inflate traffic counts using a program (including scripts), device, or other means. Excessive page reloading or any other abuse of our system could result in legal action. No Publisher shall induce visitors to click on Creatives based on incentives, provided, however, that, with the prior approval of Company, certain language may appear above or below an advertisement served by Company. The following methods of generating visitor interest are unacceptable to Company and may be grounds for dismissal from the Network: use of unsolicited email or inappropriate newsgroup postings to promote your Website; auto-spawning of browsers; automatic redirecting of users; clicking on your own banners; blind text links; misleading links; or any other method that may lead to artificially high numbers of impressions or clicks.

i) Code: Company ad codes must be not be modified from original format without consent from Company. Publisher agrees to use the ad code provided for displaying Creative not more than ONCE per page view. Ad codes cannot be placed in email messages. Company ad codes can be used on Web pages that contain forums, discussion boards, and chat rooms. Publisher can not alter, copy, modify, take, sell, reuse, or divulge any Company computer code, except as is necessary to partake in the Company Network, provided, however, with the prior approval of Company, a Publisher may, in certain instances, modify the Company computer code for purposes of inserting certain pre-approved language above or below an advertisement served by Company. Requests for language approval should be sent to YOUR@EMAIL.COM.

j) Data Reporting (Stats): Company is the sole owner of all website, campaign, and aggregate web user data collected by Company. Publisher only has access to campaign data that is collected through the use of their inventory. Customers only have access to website and web user data that is collected as part of Customer’s campaign.

k) Contact Information: To insure timely payment, Publishers are responsible for maintaining the correct contact and payment information associated with their account. Payment Profile information must be updated by the last day of the month to be be reflected in the next payment. This must be done online using the Publisher’s account. Any and all bank/service fees associated with returned or cancelled payments due to any error in the Publisher contact or payment information are Publisher’s responsibility, and will be deducted from re-payment.

3) PAYMENT POLICY

Actual campaign rates vary with market conditions.Gross campaign rates are less any payment transaction fees, campaign referral fees, cost-of-money / bad-debt fees, and applicable ad serving fees. Company reserves the right to set and negotiate specific payment terms on an individual basis. Publishers will typically be paid within twenty-five (25) business days after the end-of-month. Do not invoice Company; all Publisher invoices are discarded. Publishers will be paid at the account level. All accounts will be settled in US dollars ($US). No checks will be issued for any amounts less than $50US. Guaranteed payments for balances of less than $50US will incur a service charge of $2.50US. Net payments under $1.00 after service charge will not be made and are permanently forfeited. All unpaid earnings will rollover to the next pay period. Any Publisher account that goes unpaid for six (6) months becomes subject to immediate payoff, with service charge, and immediate dismissal from the Company Network. Every US-based Publisher account must have a unique taxpayer identification number (TIN). Publishers can not refer themselves as a Publisher or as an Advertiser. Groups of Publishers can not refer each other. All payments are based on actuals as defined, accounted and audited by Company. In no event will payments be made on accounts that have not provided proper tax identification information. Company reserves the absolute right not to pay any accounts or Publishers that violate any of the terms and conditions set forth herein. Company will be responsible for determining, in its sole and absolute discretion, what acts and omissions violate this policy, and which acts include activity that is deceptive or fraudulent in nature. Examples of such acts may include, without limitation, clicks without referring URLs, extraordinary high numbers of repeat clicks, and clicks from non-approved root URLs.

4) LIABILITY POLICY

a) Indemnification: Publisher is solely responsible for any legal liability arising out of or relating to (i) the content and other material set forth on the Publisher Websites and/or (ii) any content or material to which users can link through the Publisher Websites (other than through an advertisement supplied by Company). Publisher hereby agrees to indemnify, defend and hold harmless Company and its officers, directors, agents, affiliates and employees from and against all claims, actions, liabilities, losses, expenses, damages, and costs (including, without limitation, reasonable attorneys’ fees) that may at any time be incurred by any of them by reason of any claims, suits or proceedings (a) for libel, defamation, violation of right of privacy or publicity, copyright infringement, trademark infringement or other infringement of any third party right, fraud, false advertising, misrepresentation, product liability or violation of any law, statute, ordinance, rule or regulation throughout the world in connection with the Publisher Websites (except for advertisements supplied by Company); (b) arising out of any material breach by Publisher of any duty, representation or warranty under any agreement with Company; or (c) relating to a contaminated file, virus, worm, or Trojan horse originating from the Publisher Websites (other than through an advertisement supplied by Company).

b) Damages: In no event shall either party be liable for special, indirect, incidental, or consequential damages, including, but not limited to, loss of data, loss of use, or loss of profits arising thereunder or from the provision of services.

c) Warranty Disclaimer: Company and its Customers do not make and hereby expressly disclaim all warranties, express or implied, with respect to any matter whatsoever, including, without limitation, the performance of any software programs incidental to services rendered by Company, services provided thereunder, or any output or results thereof. Company and its Customers specifically disclaim any implied warranty of merchantability or fitness for a particular purpose.

d) Limitation of Liability: Neither Company nor its Customers will be subject to any liability whatsoever for (a) any failure to provide reference or access to all or any part of the Website due to systems failures or other technological failures of Company or of the Internet; (b) delays in delivery and/or non-delivery of Creative, including, without limitation, difficulties with a Customer or Creative, difficulties with a third-party server, or electronic malfunction; and (c) errors in content or omissions in any Creative.

5) GENERAL

a) Applicability: In This Agreement, including all attachments which are incorporated herein by reference, constitutes the entire agreement between the parties with respect to the subject matter hereof, and supersedes and replaces all prior and contemporaneous understandings or agreements, written or oral, regarding such subject matter. Applicable sections shall survive expiration or early termination of this Agreement. Nothing in this Agreement shall be deemed to create a partnership or joint venture between the parties and neither Company nor Publisher shall hold itself out as the agent of the other, except for that specified in this Agreement. Neither party shall be liable to the other for delays or failures in performance resulting from causes beyond the reasonable control of that party, including, but not limited to, acts of God, labor disputes or disturbances, material shortages or rationing, riots, acts of war, governmental regulations, communication or utility failures, or casualties. Failure by either party to enforce any provision of this Agreement shall not be deemed a waiver of future enforcement of that or any other provision. Any waiver, amendment or other modification of any provision of this Agreement shall be effective only if in writing and signed by the parties. If for any reason a court of competent jurisdiction finds any provision of this Agreement to be unenforceable, that provision of the Agreement shall be enforced to the maximum extent permissible so as to effect the intent of the parties, and the remainder of this Agreement shall continue in full force and effect. Headings used in this Agreement are for ease of reference only and shall not be used to interpret any aspect of this Agreement. In addition to terms that are negotiated and documented separately from this Agreement, terms that are automatically generated through the interactive use of the Company website Publisher interface are explicitly bound by this Agreement.

b) Public Release: Publisher shall not release any information regarding Campaigns, Creatives, or Publishers relationship with Company or its customers, including, without limitation, in press releases or promotional or merchandising materials, without the prior written consent of Company. Company shall have the right to reference and refer to its work for, and relationship with, Publisher for marketing and promotional purposes. No press releases or general public announcements shall be made without the mutual consent of Company and Publisher.

c) Remedy: If any Publisher violates or refuses to partake in their responsibilities, or commits fraudulent activity against us, Company reserves the right to withhold payment and take appropriate legal action to cover its damages.

d) Audit: Company shall have the sole responsibility for calculation of Publisher earnings, including Impressions and click through numbers. In the event Publisher disagrees with any such calculation, a written request should be sent immediately to Company. Company will provide Publisher with an explanation or adjustment of the numbers which shall be final and binding.

e) Modifications: Company reserves the right to change any conditions of this contract at any time. Members are responsible for complying with any changes to the Company Publisher Agreement within 10 business days from the date of change. Company will post any changes to this Agreement in the Publisher area of the Company Website..

f) Privacy: Publisher shall support Company’s commitment to protect the privacy of the online community; such commitment is set forth in Company’s Privacy Statement, which is hereby incorporated into this Agreement.

g) Assignment: Customer may not assign this Agreement, in whole or in part, without written consent from Company. Any attempt to assign this Agreement without such consent will be null and void.

h) Governing Law: This Agreement will be governed by and construed in accordance with the laws of the State of Michigan.

i) Ability to Enter into Agreement: By executing this Agreement, Publisher warrants that Publisher (or Authorized Representative of Publisher) is at least 18 years of age, and that there is no legal reason that Publisher cannot enter into a binding